Branding for Women Who Are Becoming
Brand strategy, brand design and creative direction for the entrepreneurial woman stepping fully into who she is and what she is meant to do.
Ready to create a brand that resonates?
The Brand Essence Planner helps you define the purpose, values, and story that set you apart. Start with the foundation that inspires lasting loyalty and emotional connection with every client.
Imagine feeling wildly confident about the way you show up online.
You’re an expert in your field with years of experience, and you’re ready to share your passion with the people who need it most.
Maybe you’re ready to ditch the DIY designs and get a brand that’s as unique as you are, or maybe you’re already convinced you need a powerful personal brand.
You’re the face of your business and you’re damn proud of the work you’ve done to get where you are today — like busting through glass ceilings for 20+ years at your corporate career, turning your passion into a full-time job, or raising three kids and getting them successfully off to college.
You’ve spent years honing your craft, but hiding what you’re capable of from the world.
Now, you’re ready to build your own dream, and you need a brand that you’re excited to show off.
You need a brand evolution.
Here’s what it looks like to build a brand that will build your dreams.
01 Define your superpower
Together we’ll get to know and understand who you are, right now, at this incredible new stage in your life. We’ll uncover your brand’s reason for being and dig deep into what makes you unique, so that your essence can be intertwined into your brand, and help you create personal connections with your growing audience.
02 Clarify your audience
Once we know what makes you uniquely you, we’ll clarify who your audience is, what they want, and what they struggle against. Knowing your audience inside and out enables us to create a brand that speaks to them, stands out from the competition, and connects you to your people.
03 Build your brand
Through my incredibly collaborative signature process, I’ll take all the research we’ve gathered and use it to build the next evolution of your brand, creating the ultimate first impression that makes you feel wildly confident about how you’re showing up online.
“Sue listens intently and provides professional guidance in a way that demonstrates she understands my vision and, through an amazingly collaborative effort, created an end product that I am so excited about.”
Mandy Murphy
Let’s make your brand a visual love letter to your audience.
AS AN EXPERIENCED BRAND STRATEGIST AND CREATIVE CONSULTANT WITH OVER TWO DECADES OF EXPERIENCE, I’M HERE TO HELP YOU UNLOCK THE TRUE POTENTIAL OF YOUR PERSONAL BRAND.
I launched my branding consultancy with a singular focus: to empower women who are ready to step away from the corporate world and fully into their gifts, to build something entirely their own.
My entrepreneurial journey began as a virtual assistant for a network of women in the sales industry, where I honed my skills in design, branding, and client relationships. Over the years, I’ve evolved my business to meet the growing needs of my clients, specializing in brand clarity for women who want to make a meaningful impact with their ventures.
What sets me apart is my deep understanding of the unique challenges faced by women transitioning from corporate roles, motherhood, and structured jobs to entrepreneurship. I’m passionate about helping you gain the brand clarity you need to confidently move forward.
My approach is rooted in elegance, grace, and a touch of romance—ensuring that your brand not only stands out but also resonates deeply with your ideal clients.
Whether you’re looking to refine your brand identity or create a captivating end-to-end brand experience, I’m here to support you every step of the way.
Let’s work together to bring your vision to life and build a brand that truly reflects who you are and the impact you want to make.
Sue
“The talent Sue and her team bring resulted in a beautiful brand that makes me very proud and a website that fits me and my business.”
Ziva Starr Raney
I help women who are ready to...
Stop DIY-ing your brand with Canva templates, and start showing up like the expert that you are with a custom, well-thought brand as unique as your business.
Trust me to get to know your passion, understand your personality, and create a brand that attracts clients who are banging down the door to pay for your services.
Be open and vulnerable, doing the inner work necessary to make our work together a raving success.
Collaborate with me, and allow me to walk alongside you as your partner and creative director, to ensure that your brand represents YOU, your power, and your passions.
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Start Crafting Your Stand Out Brand
Define the core purpose, values, and story that make your brand unforgettable with the Brand Essence Planner. Build a foundation that resonates, inspiring loyalty and emotional bonds with every client.
Are you ready to feel wildly confident about the way you show up online?
Just like it’s never too late to start your next career, it’s never too late (or too soon!) to give your brand the makeover that it deserves, so that it captures you exactly as you are, and attracts the audience that most needs your services.
