A Brand Vision for

Mandy Murphy Co

Presented by Sue Forrest @ Magnolia Brand Studio

A tranquil collage: a boat on a lake, a cozy café, a warm latte, delicate flowers, and serene meditation. Someone holds roses under the calm branding of Mandy Murphy Co., inviting you into its soothing embrace.

The Project

Mandy Murphy is a strong, courageous, and gifted woman dedicated to guiding her clients through grief rather than around it, helping them discover new meaning and purpose after experiencing loss. She recognizes the immense bravery required to slowly and gently lean into grief, allowing individuals to not only uncover their personal strength but also to reveal a renewed sense of life.

This deep passion and purpose fueled the creation of Mandy Murphy Co., a brand that embodies the calm, contemplative, and reflective approach she brings to her coaching and programs. While the journey through grief is undoubtedly challenging, clients find solace in the inviting warmth of Mandy’s presence—experiencing a nurturing, feminine support that is both loving and honoring.

At Mandy Murphy Co., clients are seen, heard, and embraced as they bravely engage in the transformative work of rediscovering their own unique calm and strength. The brand is characterized by thoughtfulness, kindness, positivity, and unwavering support. It embodies a serene atmosphere that is never busy, loud, or chaotic, allowing clients to feel at ease as they navigate their healing journey.

Mandy’s brand needed to be approachable and inviting, not gloomy or depressing. It was important to stay on the side of calm, serene and quiet without pulling emotions down or up for that matter in any extreme. It was important to separate the brand from other brands in the mindfulness space. We found a beautiful professional balance for Mandy.

Services

Brand Clarity Brand Design Web Development
Color palette by Mandy Murphy Co features six vertical rectangles labeled "Dust," "Air," "Sky," "Night," "Bloom," and "Petal" in shades of gray, blue, and pink against a black background.
Moodboard by Mandy Murphy Co featuring a calm lake scene, cozy living room, spiral rose petal, cappuccino, and a woman practicing yoga. Includes a branded paintbrush, delicate flower, color swatches, and charming clips for an inspiring touch.
The text "Mandy Murphy Co" appears delicately on a light-colored background, enhanced by soft, blurred shadow lines.
A lit black candle from Mandy Murphy Co. rests elegantly on a marble surface, complemented by a vase of vibrant green leaves.
"Working with Sue was such a positive experience! Her expertise and knowledge of designing a brand, along with her thoughtfulness and intuition, created such a powerful space for me to do the inner work needed in the process. She listens intently and provides professional guidance in a way that demonstrates she understands my vision and, through an amazingly collaborative effort, created an end product that I am so excited about. I feel confident in my brand attracting the clients that will benefit from my services and appreciate what I have learned from Sue regarding brand clarity and strategy!"
Mandy Murphy

Are you ready to build a brand that feels like you?

Hands delicately cradle a stunning bouquet of pink and white peonies, exuding a sense of elegance that reflects artful branding.

01 Define Your Superpower

We’ll uncover what makes you unique, ensuring your brand reflects your essence and creates personal connections with your audience right from the start.

Two closed notebooks, one pink and one with a marble pattern, are stacked elegantly on a surface, showcasing sophisticated branding. Two sharpened red-tipped pencils rest on top, complementing the stylish ensemble.

02 Clarify Your Audience

We’ll identify who your audience is, their desires, and challenges, so your brand resonates, stands out, and connects you with the right people.

An open interior design book with floral images, fabric swatches, paint color samples, and pencils sits on a white surface, alongside a bright pink envelope showcasing the essence of creative branding.

03 Build
Your Brand

I’ll transform our insights into a polished, authentic brand that excites you, making your first impression one that exudes confidence and authenticity wherever you show up.

Logo for Magnolia Brand Studio featuring a stylized magnolia flower above the text.